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Recap video of the Turkish Pavilion in 2024 & Exploring it at SIAL Shanghai 2025

2024.12.31

At this year’s SIAL Shanghai 2024, the Turkish Pavilion stood out as a vibrant showcase of innovation, tradition, and excellence in the agri-food sector. With Turkey being a global hub for diverse agricultural products, the pavilion was one of prime destinations for attendees looking to explore the finest in Turkish food and beverage offerings.

What stood out?


 • Diverse Product Range: The Turkish Pavilion featured a wide array of products, from fresh fruits and vegetables to packaged goods, spices, and confectionery. Highlights included premium Turkish delights, unique olive oil varieties, and a variety of dried fruits and nuts.


 • Innovation Meets Tradition: Combining cutting-edge food technology with centuries-old Turkish culinary traditions, exhibitors demonstrated how Turkey is paving the way in sustainable food production while maintaining authentic flavors.


 • Business Networking: The pavilion also served as an excellent platform for networking, offering opportunities for partnerships between Turkish producers and international distributors. Buyers had the chance to connect with Turkish food exporters and explore new business opportunities in the growing Chinese market.


 • Cultural Experience: Beyond products, the pavilion offered a glimpse into Turkish culture, with themed booths and interactive presentations. This fusion of business and culture made the pavilion a dynamic and engaging space for visitors.

Key Takeaways:


 • Strong Representation: The Turkish Pavilion truly showcased Turkey’s rich culinary heritage and its growing presence in the global food industry.


 • Strategic Market Focus: With China’s rapidly expanding food market, the pavilion highlighted the importance of cross-border collaborations and how Turkish products can meet the evolving demands of Chinese consumers.

It was a fantastic experience to visit the Turkish Pavilion at SIAL Shanghai 2024, and we look forward to seeing even more success and growth for Turkish food brands in the Asian market.

Looking Ahead to SIAL Shanghai 2025 (May 19-21)


Don’t miss out on the chance to connect with Turkish exhibitors at SIAL Shanghai 2025! Pre-schedule your appointment now to explore innovative Turkish food products, form new business partnerships, and take part in the next exciting chapter of the Turkish Pavilion. We look forward to welcoming you next year!

 

 

Asia's Largest Food ang Beverage Trade Fair

5,000+Exhibitors From    75Countries & Regions    350,000+Exhibits    10Forums    8Events & competitions

Onsite Tickets Will Be Priced At USD30