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Why Exhibit In SIAL CHINA

A Leading Event for the Chinese Food Market

  • For the past 19th edition, SIAL CHINA has become the 3rd biggest food show in the world and the biggest in Asian market.
  • The exhibition sets the benchmark for overseas companies into Asia and China as well as providing valuable market insights, trends and innovations of the regional food and beverage industry.
  • The presence of all the major domestic players of the Food & Beverage market in China.
  • China has become the world's second largest catering market after recording revenue figure of USD 616 billion in 2017.

Benefit from an Inspiring Business Hub

  • The International Network SIAL: Paris - Canada - China - Middle East - India - Indonesia
  • The unique trade show with a perfect mix of 50% international exhibitors and 50% national exhibitors
  • Recognized, qualitative and numerous events
  • Key producers and buyers join forces to reveal the major food trends and face Asian challenges
  • A unique Asian food inspiration platform to test, or launch products, increase your brand awareness, exchange the best practices…
  • 50 speakers with 27 conferences*
  • 8 tastings, 24 chefs and 11 judges with 7 culinary demos*
  • 650 submissions of innovative products and 164 selections*

*2018 figures



Powerful Partners Support

  • SIAL Innovation
  • La Cuisine
  • Retail & Hospitality Forum
  • China National Specialty Tea Brewers Cup
  • Chocolate World
  • Seafood Fest'
  • Wine Events